Make A Fortune Selling to WomenBook - 2012
Finally, the answer to every salesperson's biggest question: Why didn't I close the deal? News flash: Men and women shop differently, buy differently, and want different things out of a buying experience. But if you're like most salespeople, you can't readily identify those differences--so you may do things every day that make women choose not to buy from you. With on-target insights into human nature, Make a Fortune Selling to Women describes the male and female approaches to the buying experience. This book will change the way you think about, commuicate with, and sell to female customers--and, as a result, the shopping experience will be better for you both. If you're ready to attract more female customers, close more deals, and increase both sales and profits, read this book today!
Publisher: Plano, Texas : Stand Out Media, 
Characteristics: 183 pages ; 23 cm